These are some of the tools and frameworks I use to help products.
- J. Wolfgang von Goethe -

UX design
Designing for people, solving problems through empathy, using insights from observations and research to make products more usable, enjoyable and accessible.

Usability evaluation
Using heuristics, mental models and recognized industry practices to identify issues and create tailored recommendations for improved products.

Behaivior analysis
To identify issues using tools like heatmaps, screen recordings, and user interviews in order to observe behavior, and provide actionable recommendations for improving usability.

Prototyping
To craft experimental models of interfaces in order to show users, teammates, and stakeholders the potential state of the interface to gather feedback and approvals.

Inclusive design
To integrate accessibility standards into platforms. Focusing on contrast, readability, and intuitive navigation. To ensure people can interact seamlessly with the product, regardless of ability.

AI integration
Using artificial intelligence tools as enhancers of workflow, prompting, iterating and evaluating outputs, discerning noise from signal to improve quality and scale without losing human intent.

Collaboration
To understand and integrate diverse viewpoints. Using alignment workshops and active listening to collaborate and drive outcomes that take into account different perspectives.
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